The modern artist business is powered by music, but also incorporates a lot more.
The rights, revenues and reach that artists create are valuable assets and the foundation of the deals they do with a wide range of business partners. Each of those assets can present attractive opportunities for different types of partners in the music industry and beyond, but each has its own complexities.
We’ll look at those rights, revenues and opportunities to reach audiences in detail, and how they come together as part of the artist business in 2023.
Our expert guests will then discuss:
• Recordings and songs – and the specific revenues and remuneration rights attached to them.
• Image rights, publicity rights and trademarks, and how they form an increasingly important part of the artist business as technology drives ever more rapid evolution in consumer behaviour.
• Relationships artists have with fans and wider audiences – and the data generated by them.
Alex Putman – untitled (recs)
Andy Robinson – Interstellar Music Services
Cassine Bering – Briffa
Sarah Jones – Songkick
Sophie Goossens – Reed Smith LLP
This session is part of the full day Music + Deals strand presented by CMU.