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THE MUSIC + DATA STRAND

The basics…

The Great Escape and CMU put the spotlight on all the ways data now drives success in the music business.

The data that gets artists and songwriters paid. The data that will help #fixstreaming. The data that informs music discovery. The data that powers music marketing. The data that profiles fans and fanbases. The data that sits at the heart of ticketing. The data that is powering new direct-to-fan products and opportunities.

Who creates this data? Who controls this data? And how can artists, songwriters, labels, publishers, agents, promoters, venues, artist managers and music marketeers ensure that all the data is accurate, accessible and driving that success?


KEY TOPICS…

● How to fix music rights data and get people paid
● Why data and transparency are key to fixing streaming
● Meta-data, algorithms and voice control – driving music discovery
● The marketing power of fan data – and the importance of data exchange
● The incoming data revolution in ticketing and live
● After all the hype – how is the blockchain making a difference?


THE LOGISTICS…

Music + Data takes place on Thursday 12 May 2022 at Jury’s Inn Waterfront and is open to anyone with a TGE delegate or conference pass.