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FRIDAY 15 MAY 2020

A FULL DAY CONFERENCE CURATED BY CMU AT THE GREAT ESCAPE PUTTING THE SPOTLIGHT ON GLOBAL MUSIC MARKETS – SUPPORTED BY BPI

The whole world is in the spotlight as we provide a concise overview of the major trends, developments, challenges and opportunities in each key music market. We’ll crunch all the stats to identify the strongest revenue streams, services, social media and genres in each region. And then we’ll put the spotlight on some important emerging markets, including India, China, Brazil, Nigeria and South Korea. Ask yourself: where will you escape to next?


Confirmed speakers include…

AMANDA CARMICHAEL Head Of International, PPL
ED PETO Owner, Outdustry
MATHEW DANIEL Vice-President International, NetEase Cloud Music
SAMI VALKONEN Chief International Business Officer, PRS For Music
VLADIMIR PHILIPPOV CEO / Founder, Heaven11
with many more to be announced soon!


CMU+TGE Global Markets Conference: Section By Section

The day breaks down into four main sections, each including a speed briefing from CMU plus interviews, case studies and lively debate. The key sections are as follows…


01: MARKET TO MARKET: A GLOBAL OVERVIEW

Get fully up to speed on all the key developments in streaming, touring and social in each key region of the world. And hear from experts working in each of these regions about all the opportunities – and all the challenges – for artists and music companies seeking audiences and building businesses in their particular corner of the globe.


02: TRAVELLING THE WORLD: WHAT DID YOU LEARN?

In the digital age, artists have global reach from the off. But the business of making, marketing and performing music still varies a great deal as you travel around the world. What are the biggest differences? And what are the biggest surprises? We talk to leading artist managers about their experiences taking their artists global.


03: BEST PRACTICE EXPORT STRATEGIES

The Great Escape is all about taking artists and music businesses into new markets – so let’s get exporting! How do you identify the opportunities? What data should you be consulting? And what support is out there for artists and music entrepreneurs seeking new opportunities abroad? The experts offer practical advice galore.


04: LINGUISTIC DILEMMAS: DO ENGLISH LANGUAGE LYRICS STILL EXPORT BEST?

In the digital world physical borders dissolve, but do cultural and linguistic borders still exist? We’re told you no longer need to sing in English to go global, but is that really true? Do Anglo-American artists still have an advantage? Or are they increasingly at a disadvantage? And beyond the music, how important is it for an artist’s digital channels to be addressing fans in their own language? Join us for one big lyrical and linguistic debate!


The TGE Conference runs from Wednesday 13 to Saturday 16 May 2019 and is open to all TGE delegates. Get your TGE delegate pass here.


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