A full-day conference within the TGE Conference putting the spotlight on the streaming market and how artists and songwriters get paid.
Streaming accounted for 47% of the global recorded music market in 2018. It’s the biggest revenue stream. It’s the fastest growing revenue stream. And yet issues remain with the business model, with the way monies are shared, and with the way everyone gets paid. Meanwhile, as the market matures, everyone in the recorded music supply chain is being forced to answer the tricky question: “why are you even here”? Tapping into acclaimed research by CMU Insights, we will help delegates truly understand the streaming business, kick-starting a number of lively debates about the state and future of the market, and quite where those digital dollars end up.
The CMU+TGE Digital Dollars Conference takes place on Thursday 9 May.
Topics set to be covered at The CMU+TGE Digital Dollars Conference
• Who are the winners and losers as the streaming market matures?
• How does the music and money flow – from artist to service and back again?
• What is user-centric royalty distribution and should we have it?
• Beyond the blockchain – has anyone sorted out the music data mess yet?
• The European Copyright Directive – will it really change anything?
• The US Music Modernization Act – will it really change anything?
• How will the streaming services ever make a profit?
• Why’s it all so complicated anyway?
THE CMU+TGE DIGITAL DOLLARS CONFERENCE IS HOSTED BY…
Chris Cooke Founder & Managing Director, CMU Insights
Fiona McGugan General Manager, Music Managers Forum
AND INCLUDES INSIGHTS FROM…
Alex Branson Business Development, EMPIRE
Andreas Ahlenius Co-Founder & Label Director, Amuse
Annabella Coldrick CEO, Music Managers Forum
Anne Sandig Artist Manager, AAM
Becky Brook Commercial Lead, JAAK
Chloe Johnson Client Relationship & Project Manager, Dot Blockchain Media
Crispin Hunt Chair, The Ivors Academy
Helen Alexander CFO, Merlin
Helen Smith Executive Chair, IMPALA
Helienne Lindvall Chair Of Songwriter Committee, The Ivors Academy
Justin Kalifowitz Founder & CEO, Downtown Music
Lucie Caswell CEO, Featured Artists Coalition
Lucilla Green Managing Director, Do The Rights Thing
Matt Bolton Head Of Publisher Relations And Integration, IMPEL
Matt Phipps-Taylor Head Of Insight & Innovation, PPL
Molly Neuman Global Head Of Business Development, Songtrust
Niclas Molinder CEO, Auddly
Nigel Dewar Gibb Consultant, Lewis Silkin
Paul Craig CEO, Nostromo Management
Paul Dilorito Director Of Innovation & Partnerships, PRS For Music
Paul Sampson CEO & Co-Founder, Lickd
Peter Mason Senior Associate, Wiggin
Per Kviman CEO, Versity Music
Phil Rose Head Of Rights Management, Sentric Music
Raffaella De Santis Associate, Harbottle & Lewis
Sarah Johnston Client Services Account Manager, FUGA
Sophie Goossens Counsel, Reed Smith
Tim Rawlinson Head Of Licensing, ICE
Tom Frederikse Partner, Clintons
Tomas Ericsson CEO, AMRA
Vincent Clery-Melin Co-Founder, DreamTeam Music Services
With our very final batch of speakers to be announced soon!
ORIGINAL RESEARCH FROM CMU INSIGHTS
CMU Insights and the Music Managers Forum will launch the Song Royalties Guide – the latest publication from the MMF’s acclaimed Dissecting The Digital Dollar project – explaining the complexities and issues with how songwriters are paid by the streaming platforms.
HOW THE DAY WILL BREAK DOWN…
10.00-10.30 DISSECTING THE DIGITAL DOLLAR
How does the music industry license its content to the streaming services and how are digital royalties calculated and paid on a monthly basis? Based on the acclaimed book Dissecting The Digital Dollar, CMU’s Chris Cooke provides a concise, user-friendly guide to a very complex business.
10.30-11.15 RECORDINGS – GETTING PLAYED, GETTING PAID
Music distribution has evolved a lot in the last fifteen years and is still in flux. We review the different ways artists and labels get their content onto the digital platforms, and how data and money flows back from the services. The line is blurring between labels, distributors and the platforms, what does this mean for everyone involved in recorded music?
We look at the process of getting artists paid with Helen Alexander from Merlin and Lucilla Green from Do The Rights Thing. And then discuss the evolution of music distribution with Alex Branson from EMPIRE, Andreas Ahlenius from Amuse and Sarah Johnston from FUGA.
11.30-12.30 SONGS – THE COMPLEXITIES OF THE ROYALTY CHAIN
Song licensing in the streaming domain is very complex. And this has a big impact on how songwriters get paid. Between service and writer are a number of entities creating a ‘royalty chain’ along which the money flows. But what happens to the money as it passes down the chain? Does it even reach the writer? Based on MMF’s new Song Royalties Guide we explain how it works and then debate the issues and possible solutions with the experts.
Matt Bolton from IMPEL and Peter Mason from Wiggin will explain why and how some music publishers went the direct licensing route with some repertoire in the streaming space, and what role IMPEL plays in that process.
We’ll then discuss the various issues raised in the Song Royalties Guide – and the practical steps songwriters and their managers can take to reduce their impact – with Nigel Dewar Gibb from Lewis Silkin, Lucilla Green from Do The Rights Thing and artist managers Paul Craig and Anne Sandig.
Finally, we’ll put the spotlight on possible wider solutions to these issues with Phil Rose from Sentric Music, Molly Neuman from Songtrust, Tim Rawlinson from ICE and Tomas Ericsson from AMRA.
12.30-13.00 DOING THE DEALS – COLLECTIVE V DIRECT LICENSING
Should streaming services be licensed via direct deals negotiated by labels and publishers or would the collective licensing system be a more sensible approach? On the songs side, it’s currently a mix of the two. But is that an ideal solution? Experts discuss the pros and cons of licensing separately and together in the streaming domain.
With Helienne Lindvall from The Ivors Academy; Lucie Caswell from Featured Artists Coalition; Nigel Dewar Gibb from Lewis Silkin; and Tom Frederikse from Clintons.
13.45-14.15 COPYRIGHT DEVELOPMENTS AND THE STREAMING MARKET
Major copyright reforms have been underway in Europe and the US over the last year via the European Copyright Directive and Music Modernization Act. But what impact will these reforms have on the streaming music business? The experts explain.
With Annabella Coldrick from Music Managers Forum; Helen Smith from IMPALA; and Sophie Goossens from Reed Smith.
14.15-14.45 SHARING THE MONEY – THE CASE FOR THE USER-CENTRIC MODEL
The streaming services pay ever increasing sums of money into the music industry each month. But is that money shared out in a fair way among the music community? Some people say “no”. Enter the user-centric royalty distribution model. What’s that and how does it work? We explain and debate.
With Per Kviman from Versity Music; Crispin Hunt from The Ivors Academy and Lucie Caswell from Featured Artists Coalition.
14.45-15.30 BEYOND THE BLOCKCHAIN – WILL WE EVER FIX THE DATA MESS?
Bad music rights data stops people getting paid. It’s as simple as that. So how can we fix the data problem to make sure the money flows to the right people? Everyone was talking about music data three years ago. We were told the blockhain was the solution. But what has happened since? We review efforts to fix music data, with or without the blockchain.
With Becky Brook from JAAK; Chloe Johnson from Dot Blockchain Media; Matt Phipps-Taylor from PPL; Niclas Molinder from Auddly; and Paul Dilorito from PRS For Music.
15.30-16.00 WHERE NEXT FOR THE STREAMING BUSINESS?
The streaming business is evolving. The streaming companies are evolving. Meanwhile the digital platforms continue – in the main, with some exceptions – to lose money. What will happen in the streaming sector in the next five years and how will that impact on the music industry? And what radical new approaches could be employed to shake it all up? A team of experts look to the future of streaming.
With Paul Sampson from Lickd; Raffaella De Santis from Harbottle & Lewis; and Vincent Clery-Melin from DreamTeam Music Services.
16.10-16.45 JUSTIN KALIFOWITZ IN CONVERSATION
Wrapping up our CMU+TGE Digital Dollars Conference, we will talk to Justin Kalifowitz, Founder and CEO of Downtown Music, the leading independent publisher that also owns Songtrust and recently acquired CD Baby. We’ll chat to Justin about building a multi-layered music rights company that can fully support and nurture each artist and songwriter’s own business in the streaming age.