MEDIA: Music Media In 2017 – Where We At?

CMU MD and Business Editor Chris Cooke outlines the challenges faced by the music media in an increasingly digital market, where consumers expect their content for free but most of the ad spend goes to social and search. How do you make money out of writing about music? Is the future clickbait, branded content and unpaid journalism? We look for the opportunities amongst the challenges.

This session is part of The Media Conference presented by CMU Insights.